Partnering with one of the most recognised names in music allowed for the opportunity to create and brand new record labels and design and illustrate a host of album covers. We also helped leverage their extensive list of hit songs into new markets via merchandising and brand partnerships.
What we worked on
Brand identity for sub labels, publishing templates for all releases, merchandising (including creating a joint EMI, TFL range). Sub label branding, album covers and promotional materials, event graphics.